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Privacy Policy

This website (www.elixsuperfoods.com)  is operated by Elix SuperFoods (“Elix”, “we”, “our” or “us”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, share and protect your personal information when you visit or make purchases through our website, contact us, or otherwise interact with our services.

1. Information we collect

We may collect and process the following information:
a. Information you give us

  • Personal details you provide when creating an account or placing an order: name, email address, billing & shipping address, phone number.
  • Payment information used to process purchases (we do not store full card details on our servers; payments are processed by our payment partners).
  • Communication you send to us (questions, support requests, feedback).

b. Information we collect automatically

  • Technical data such as IP address, browser type, device identifiers, pages visited, time and date of visits and other analytics data.
  • Cookies and similar tracking technologies (see Cookies section).

c. Information from third parties

  • Information from our service providers (payment processors, shipping partners, analytics providers) and public/business directories as needed to fulfill orders or for verification.

2. How we use your information

We use personal data for purposes including:

  • To process and deliver your orders, manage payments, and provide customer support.
  • To create and manage your account, and communicate transactional messages (order confirmations, shipping updates).
  • To personalise your experience and tailor offers or communications based on your preferences and previous purchases.
  • For marketing (only when you have consented or where permitted by law)  email promotions, SMS alerts and newsletters.
  • To monitor and improve our website, products and services through analytics.
  • To comply with legal obligations and to protect our rights.

3. Marketing communications & opt-out

If you consented to marketing, we may contact you by email, SMS or phone with offers, news and promotions. You can opt out at any time by:

  • Clicking the “unsubscribe” link in marketing emails; or
  • Contacting us at contact@elixsuperfoods.com
    (or the email shown on our Contact page).

If you opt out, we may still send you non-promotional messages related to your orders or important account notices.

4. Cookies & tracking technologies

We use cookies, web beacons, analytics tools (e.g., Google Analytics) and similar technologies to:

  • Enable core website functionality (e.g., shopping cart, login).
  • Remember your preferences.
  • Collect usage statistics to improve the site.

Most browsers accept cookies by default. You can disable cookies via your browser settings, but some website features may not work correctly if cookies are disabled.

5. Sharing your information

We may share your personal information with:

  • Service providers who help us operate the site and deliver services (payment processors, shipping/courier partners, IT and hosting providers, marketing & analytics vendors).
  • Business partners for joint promotions only with your consent.
  • Authorities or legal parties when required by law or to protect our rights (e.g., fraud prevention, lawful requests).
  • In the event of a sale or restructuring, personal data may be transferred to a buyer or successor as part of the transaction (we will notify affected users where required).

6. Security

We implement appropriate technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction. These include SSL/TLS encryption on forms and checkout and security practices with our service providers.

However, no method of transmission over the internet or method of electronic storage is completely secure  absolute security cannot be guaranteed.

7. Data retention

We retain personal information only as long as necessary for the purposes set out in this policy, to comply with legal obligations, resolve disputes, enforce agreements and for legitimate business purposes (e.g., tax, accounting). When no longer needed, data is securely deleted or anonymized.

8. International transfers

If we transfer your information to countries outside your country of residence (for example to our service providers), we will protect that data in accordance with this Privacy Policy and applicable law.

9. Children

Our website and services are not intended for children under the age of 16 (or the age required by local law). We do not knowingly collect or solicit personal information from children. If we learn that we have collected personal information from a child without parental consent, we will delete that information.

10. Your rights

Subject to applicable law, you may have rights including:

  • Accessing the personal data we hold about you.
  • Requesting correction of inaccurate data.
  • Requesting deletion of your personal data.
  • Objecting to or restricting processing.
  • Receiving a portable copy of your data where applicable.

To exercise these rights, contact us at contact@elixsuperfoods.com
and we will respond in accordance with applicable law.

11. Passwords & account security

You are responsible for maintaining the confidentiality of your account passwords and for restricting access to your computer and devices. Notify us immediately if you suspect unauthorized access to your account.

12. Third-party links

Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites. Please check their privacy policies before providing personal information.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top will indicate the most recent revision. Significant changes will be posted on this page and, where appropriate, notified to you.

14. Contact us

If you have any questions, requests, or concerns about this Privacy Policy or our practices, please contact:

Elix SuperFoods
Email: contact@elixsuperfoods.com
Or use the Contact page on our website: www.elixsuperfoods.com/contact